“creativity is a transformative force that can help us create change at the individual, organizational, and SOCIETAL level. Fostering creativity is my life’s mission.”

— Guillaume Wolf “Prof. G”


Prof. Guillaume Wolf “G” is a French American teacher and indie best-selling author who explores creativity and spirituality through his books, talks, and online presence.

G has a deep passion for facilitating positive change. His mission is to empower creative individuals to achieve their dreams and make a difference in the world by focusing on the creative process, meaning, and intentionality. G’s unique teaching style (direct, humorous, and sometimes poignant), challenges you to go outside of your comfort zone to get the results you want.

A preeminent instructor at the prestigious ArtCenter College of Design in Pasadena, CA, G is an associate professor, teaching communication design and the psychology of change. He has led multiple studios on social impact working with clients including social change organizations, NGOs, and governmental agencies. These studio projects have included: children injury prevention, support for the unhoused, gang rehabilitation, healing trauma, ending pollution, healthy food access, and fire prevention. 

A TEDx fellow, his breakthrough presentation “How to Create the Future” is a mind-bending journey that takes you deep into the transformative power of depth creativity.

G lives in his mountain house in Lake Arrowhead, California with his wife and daughter. To follow his daily adventures, connect on Instagram HERE.