“THERE’S POWER IN CREATIVITY—I BELIEVE THAT YOU CAN CREATE THE FUTURE YOU WANT IF YOU KEEP GROWING AND EVOLVING. ONCE YOU START USING YOUR NATURAL CREATIVE ABILITY TO ITS FULL POTENTIAL: ANYTHING BECOMES POSSIBLE.”

— Guillaume Wolf “Prof. G”


Guillaume Wolf "Prof. G" is a French American teacher and best-selling author.

Prof. G has a deep passion for positive change through creativity. His mission is to empower creative individuals to achieve their dreams and make a difference in the world. To facilitate the success of his students, Prof. G focuses on the creative process, growth, and intentionality.

With over two decades of professional experience working as a creative consultant (both in Europe and in the U.S.), Prof. G teaches creative individuals who are ready to go to the next level, both in life and in their careers. 

Prof. G unique teaching style (direct, humorous, and sometimes poignant), challenges you, and takes you outside of your comfort zone to get the results you want. 

A preeminent instructor at the prestigious ArtCenter College of Design in Pasadena, CA, Prof. G is an associate professor, teaching communication design and the psychology of change. Prof. G is also a core faculty of the Designmatters program where he has led multiple studios on social impact working with clients including social change organizations, NGOs, and governmental agencies. 

A TEDx fellow, his breakthrough presentation “How to Create the Future” is a mind-bending journey that takes you deep into the transformative power of creativity.

Prof. G is the author of the creativity concept books, You Are a Circle, You Are a Message, and You Are a Dream

Prof. G lives in his mountain house in Lake Arrowhead, California with his wife and daughter. To follow his daily adventures, connect on Instagram HERE